The Journal

A Crisis Can Strike at Any Time: Are You Prepared?

A Crisis Can Strike at Any Time: Are You Prepared?

“CNN’s on the line, and they’re asking about the stolen brains.”

That’s not exactly what you want to hear when you’re the spokesperson for a county government. However, it’s exactly what I heard eight years ago.

Government communications—whether you call it “public information” or “public affairs” has the virtue of being routine and predictable, until a crisis strikes. That crisis, when it comes, has the potential to disrupt government’s operations, engender lawsuits, or even cause an elected government to be swept to sea in the next election.

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Public Relations in the Time of COVID

Public Relations in the Time of COVID

With much of the world still shut down, and only some businesses resuming operations, now more than ever it’s important to take stock of our industry and what it can mean to your organization. The decision to reopen the economy will not be without controversy. Nor...

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The Important Role of Public Relations

The Important Role of Public Relations

Public relations is fundamentally the art and science of establishing relationships between an organization and its key audiences. Public relations plays a key role in helping business industries create strong relationships with customers. Public relations involves supervising and assessing public attitudes, and maintaining mutual relations and understanding between an organization and its public.

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Excelsior Strategies Founder and Principal Consultant Christian W. Peck is a veteran public relations professional with more than a decade as the spokesman for a county government serving nearly a quarter-million people. He is Public Relations Society of America-certified in Crisis Communications.

Adress:

1207 Delaware Ave. | Suite 216 | Buffalo, New York 14209

Phone:

716.466.6466

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